Terms & Privacy

1. What Fidelitie does

Fidelitie provides a digital loyalty platform that allows businesses to reward their customers and customers to track their loyalty progress using Google Wallet or Apple Wallet.

2. Who is responsible for your data

When you join a loyalty program, the business you joined is the data controller for your information — they decide why and how it's used. Fidelitie acts as their data processor: we host the platform and only process your data on that business's instructions, to run the loyalty program. For questions about a specific program, contact that business directly; for questions about the Fidelitie platform itself, contact us using the details below.

3. Data we collect

When you join a loyalty program, we may store:

• Your name, email, and optional phone number
• Your date of birth, if you choose to provide it, used only to send birthday rewards
• Your loyalty progress (visits, points, rewards)
• Your selected wallet platform
• Technical metadata required to operate the service

We do not sell your data and we only process it to operate the loyalty program you joined.

4. Why we process your data

We process your data to perform the loyalty program you joined (contractual necessity), to keep the service secure and prevent fraud or abuse (legitimate interest), and — only where you've opted in — to send you marketing updates (consent, which you can withdraw at any time).

5. How long we keep your data

We keep your data for as long as you're an active member of a loyalty program. If you or the business you joined requests deletion, your personal data is permanently removed from our systems, aside from what we must keep to meet legal obligations (e.g. accounting records).

6. Emails & offers

If you choose to opt in, the business you joined may contact you with loyalty-related updates or offers. This is always optional, based on your consent, and you can withdraw it at any time by unsubscribing or contacting the business.

7. Wallet usage

Loyalty passes are added to Google Wallet or Apple Wallet at your request. Fidelitie does not control these platforms and their own terms apply.

8. Who we share your data with

We share data only with the service providers needed to run Fidelitie — such as Google Wallet, Apple Wallet, our hosting provider, and our email delivery provider — and only to the extent required to provide the service. Some of these providers (including Google and Apple) are based outside the European Economic Area; where that's the case, we rely on appropriate safeguards such as Standard Contractual Clauses. We never sell your data to third parties.

9. Cookies

Fidelitie only uses strictly necessary cookies — to keep you signed in, protect forms against forgery (CSRF), and remember your language preference. We don't use advertising or tracking cookies, so no cookie consent banner is needed for these.

10. Your rights

Under the GDPR, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete data
• Request erasure of your data ("right to be forgotten")
• Restrict how your data is processed
• Receive your data in a portable, machine-readable format
• Object to processing based on legitimate interest or for marketing purposes
• Withdraw consent at any time, without affecting past processing

You can exercise any of these rights by contacting the business you joined or Fidelitie directly. You also have the right to lodge a complaint with your local data protection supervisory authority at any time.

11. Children's data

Fidelitie is not intended for children under 16. If you believe a child has provided us with personal data without appropriate consent, please contact us and we'll remove it.

12. Data security

We use industry-standard measures — including encrypted connections and one-time cryptographic QR validation — to protect your data against unauthorized access, loss, or misuse.

13. Changes to this policy

We may update this page from time to time. If we make material changes, we'll update the date below and, where appropriate, let businesses and members know.

14. Contact us

Questions, requests, or complaints about your data? Reach us at support@fidelitie.com